Progetto25zero1 was invited by Il Sole 24 Ore, the most important business and finance newspaper in Italy, to participate in the event Food a Porter, during the Salone del Mobile 2007. The brief required to design a luxury foodbag: C-BOX is the answer. The product was presented in the Il Sole 24 Ore center and will be exhibited, until 15th of May 2007, in the Triennale di Milano. The project was excellently led and managed by our latest collaborator, Malcolm Dragotta.
C-BOX is not a product but a product system:
the bag allows you to bring the system wherever you want, as it is designed to be attached to every kind of bag and trolley
the aluminum container protects the system and isolates it thermally
two ABS dishes contain and seal the food
one special blister designed to contain the used cutlery keep the bag clean and ensure hygienic standards
one plastic glass /thermos lets you bring cold or hot drinks, or sauces
one neoprene holder thermally isolates the bottle and allows you to easily take it out of the container even when closed.
The product system has been designed to automatically "lay the table" when you open it, creating the perfect scene for the lunch.
